Location: New York City
Role Type: Full-time
The Role:
Veronica Beard is an elevated American ready-to-wear brand that strikes the balance between cool and classic. The brand provides a modern perspective on iconic wardrobe pieces and delivers a lifestyle offering that has expanded to include jeans and shoes. Thoughtfully designed with feminine silhouettes and refined tailoring, the collection is intuitively built for real life – empowering her from day to night, work to weekend, and everywhere in between.
The Site Merchandising & Experience Assistant will be responsible for helping to create a best-in-class online customer experience on VeronicaBeard.com by setting up content and analyzing customer behavior on site. This role is based out of our New York Corporate Office and reports to our Associate of Site Merchandising.
The ideal candidate will be high-energy, deadline-driven with strong problem-solving, communication and analytical skills. In this cross-functional role, he or she will partner with digital marketing, creative, merchandising, buying, and planning to curate product, category and special feature assortments as well as launching and merchandising these on the site each month. Additionally, this person will be responsible for supporting our Associate Site Merchandiser in their project management of site experience optimizations, on-site testing, and digital strategic initiatives.
Responsibilities
Site Maintenance & Experience:
- Assist our Associate Site Merchandiser in executing daily tasks: site QA, product setup, taxonomy optimization, and other site implementations (e.g. our mini cart upsells)
- Oversee SKU setup and site proofing for all new launches
- Support execution of promotions through proper set-up, testing, and deployment
- Assist in implementation of site initiatives, such as holiday gift guides, new categories, content pages, and strategic initiatives
- Seek to troubleshoot site issues related to merchandising set up and site maintenance
Analytics & Reporting:
- Assist Associate in identifying any key trends and shifts in user behavior, as demonstrated by weekly and monthly reporting
- Pull and utilize key metrics to communicate category and product performance
- Act as the eyes of the live site and take initiative on calling out recommendations as you see them
Cross-Functional Collaboration:
- Help manage our site calendar, collaborating with cross-functional teams in marketing, creative, and site experience, to ensure we are working towards common deadlines
- Assist Associate in working with cross-functional partners to complete key tasks, including attending e-commerce product shoots to ensure proper samples are photographed and assets are ready for product and content launches
- Helping to QA e-mails and digital marketing campaigns prior to deployment, ensuring site linking strategies and landing pages are optimized for launch
- Act as an active participant in the alignment of site navigation, marketing, and product copy
Requirements:
- 1-2 years relevant experience in E-commerce merchandising and web-based analytics
- Bachelor’s degree
- Experience with Google Analytics preferred
- Ability to work well independently and in a team setting
- Strong individual problem solving and organizational skills
- Strong written and verbal communication skills, with ability to effectively communicate online
- Passion for the fashion/retail/e-commerce industry a must!
How to Apply:
Please email careers@veronicabeard.com with your resume, cover letter, and salary requirements and any other pertinent materials.
Please indicate the position you are applying for in the subject line.
