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78 Greene Street: SoHo Guide

April 4, 2017

A behind the scenes look at our SoHo store.

We couldn't be more excited to call SoHo our newest home. With the doors open now at 78 Greene Street, we wanted to share some of our favorite spots in the neighborhood. From where to eat to the best manicure, here is our guide to our new zip code.

Veronica Beard SoHo

Our newest store is open in the heart of SoHo! Shop the latest collection plus products from our favorite designers and art from Voltz Clarke Gallery.

78 Greene Street

Balthazar

It wouldn’t be SoHo without a stop at Balthazar. Grab a coffee and croissant to go or get cozy in a red booth.
80 Spring Street

The Laundress

When your clothes need a little TLC, head to The Laundress’ flagship store!
199 Prince Street

Away

Joe & The Juice

Get your coffee and juice fix here!
161 Prince Street / 67 Spring Street

Away

Get everything you need for your next trip, all in one spot at luggage brand Away’s lifestyle store. Just don't forget to pack your Scuba Jacket!
39 ½ Crosby Street

New Museum

Head over to this Bowery museum when you’re in need of a little inspiration.
235 Bowery

Blue Ribbon Sushi

Another SoHo classic. Fresh fish is flown in daily from Japan.
119 Sullivan Street

McNally Jackson

For the latest releases, a good cup of coffee and one of the best magazine selections, head to this cool bookstore on Prince Street.
52 Prince Street

Tenoverten

Tenoverten

The chicest setting for your next manicure. Once the weather gets warmer, get a pedicure outside on the patio.
132 W Houston Street

Le Coucou

Tucked into the 11 Howard Hotel (another favorite spot!) Le Coucou is the spot for a fresh take on French cuisine.
138 Lafayette Street / 11 Howard Street

Tracy Anderson Method Studio

Technically in TriBeCa, this is still the only place we get our sweat on downtown! And don’t forget to stop by the café post-workout!
271 Church Street

Sant Ambroeus

Why would we open a store if it wasn’t within walking distance of a Sant Ambroeus?
265 Lafayette Street

Aurélie Bidermann

Conveniently located right next door to Sant Ambroeus, stop here for a mix of costume and fine jewelry.
265 Lafayette

Sant Ambroeus

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us size bust waist hip
00, XS 31.5 24 34
0, XS 32.5 25 35
2, XS 33.5 26 36
4, S 34.5 27 37
6, S 35.5 28 38
8, M 36.5 29 39
10, M 38 30.5 40.5
12, L 39.5 32 42
14, L 41 33.5 43.5
16, XL 42.5 35 45
18, 2XL 47 40 50
20, 2XL 49 42 52
22, 3XL 51 44 54
24, 3XL 53 46 56
US SIZE SHOULDERS BUST WAIST HIP
00, XS 14.25 31.5 24 34
0, XS 14.5 32.5 25 35
2, XS 14.75 33.5 26 36
4, S 15 34.5 27 37
6, S 15.25 35.5 28 38
8, M 15.5 36.5 29 39
10, M 15.875 38 30.5 40.5
12, L 16.25 39.5 32 42
14, L 16.625 41 33.5 43.5
16, XL 17 42.5 35 45
18, 2XL 17 47 40 50
20, 2XL 17.5 49 42 52
22, 3XL 18 51 44 54
24, 3XL 18.5 53 46 56
 Jacket Size Dickey Size

00

00 - 14

0

00 - 14

2

00 - 14

4

00 - 14

6

00 - 14

8

00 - 14

10

00 - 14

12

00 - 14

14

00 - 14

16

16 - 24

18

16 - 24

20

16 - 24

22

16 - 24

24

16 - 24

us size bust waist hip
00, XS 31.5 24 34
0, XS 32.5 25 35
2, XS 33.5 26 36
4, S 34.5 27 37
6, S 35.5 28 38
8, M 36.5 29 39
10, M 38 30.5 40.5
12, L 39.5 32 42
14, L 41 33.5 43.5
16, XL 42.5 35 45
18, 2XL 47 40 50
20, 2XL 49 42 52
22, 3XL 51 44 54
24, 3XL 53 46 56
us size bust waist hip
00, XS 31.5 24 34
0, XS 32.5 25 35
2, XS 33.5 26 36
4, S 34.5 27 37
6, S 35.5 28 38
8, M 36.5 29 39
10, M 38 30.5 40.5
12, L 39.5 32 42
14, L 41 33.5 43.5
16, XL 42.5 35 45
18, 2XL 47 40 50
20, 2XL 49 42 52
22, 3XL 51 44 54
24, 3XL 53 46 56
us size bust waist hip
00, XXS 31.5 24 34
0, XS 32.5 25 35
2, XS 33.5 26 36
4, S 34.5 27 37
6, S 35.5 28 38
8, M 36.5 29 39
10, M 38 30.5 40.5
12, L 39.5 32 42
14, L 41 33.5 43.5
16, XL 42.5 35 45
18, 2XL 47 40 50
20, 2XL 49 42 52
22, 3XL 51 44 54
24, 3XL 53 46 56
 US SIZE WAIST HIP
23 23 34
24 24 35
25 25 36
26 26 37
27 27 38
28 28 39
29 29 40
30 30.5 41.5
31 32 43
32 33.5 44.5
15 36 46
16 38 48
18 40 50
20 42 52
22 44 52
us size waist hip
00, 24, XS 24 34
0, 25, XS 25 35
2, 26, XS 26 36
4, 27, S 27 37
6, 28, S 28 38
8, 29, M 29 39
10, 30, M 30.5 40.5
12, 31, L 32 42
14, 32, L 33.5 43.5
16, 15, XL 35 45
18, 16, 2XL 40 50
20, 18, 2XL 42 52
22, 20, 3XL 44 54
24, 22, 3XL 46 56
us size waist hip
00, 24, XS 24 34
0, 25, XS 25 35
2, 26, XS 26 36
4, 27, S 27 37
6, 28, S 28 38
8, 29, M 29 39
10, 30, M 30.5 40.5
12, 31, L 32 42
14, 32, L 33.5 43.5
16, 15, XL 35 45
18, 16, 2XL 40 50
20, 18, 2XL 42 52
22, 20, 3XL 44 54
24, 22, 3XL 46 56
 US SIZE EUROPE UK
5 35 3
5.5 35.5 3.5
6 36 4
6.5 36.5 4.5
7 37 5
7.5 37.5 5.5
8 38 6
8.5 38.5 6.5
9 39 7
9.5 39.5 7.5
10 40 8
10.5 40.5 8.5
11 41 9
 US SIZE BUST WAIST HIP TORSO
XS 32-34 24-26 34-36 58.5
S 34-36 26-28 36-38 60
M 36-38.5 28-30.5 38-40.5 61.5
L 38.5-41.5 30.5-33.5 40.5-43.5 63
XL 41.5-43 33.5-35 43.5-45 64.5
2XL 47 40 50 70

Conversion Guide

VB US NUMERIC

VB US/INTL ALPHA

IT

FR

UK/AU

CN

KR

00/24

XXS

34

32

2

150/72A

33

0/25

XS

36

34

4

155/76A

44

2/26

XS

38

36

6

160/80A

44-55

4/27

S

40

38

8

165/84A

55-66

6/28

S

42

40

10

170/88A

66

8/29

M

44

42

12

175/92A

77

10/30

M

46

44

14

175/96A

77

12/31

L

48

46

16

180/100A

88

14/32

L

50

48

18

185/104A

88

16/15

XL

52

50

20

190/108A

99

18/16

2XL

54

52

22

195/112A

-

20/18

2XL

56

54

24

200/116A

-

22/20

3XL

58

56

26

205/120A

-

24/22

3XL

60

58

28

210/124A

-

How to measure the body:

Size Guide Diagram

How to measure the body:

  1. Shoulders: measured from shoulder blade to shoulder blade
  2. Bust: circumference measured at the fullest part of the chest
  3. Waist: circumference measured at the smallest part of the waist
  4. Hip: circumference measured at the fullest part of the hips (or 8” down from the waist)
  5. Sleeve length: measured from the center of the back of the neck to the wrist
  6. Inseam: measured from the top of inside the leg to the ankle
Have questions about sizing? Contact Us.

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