DEBUG: cgb/block-vb-two-column-image

One

DEBUG: cgb/block-vb-title

A Day in the Life

Sisters Shelcy & Christy Joseph of @nycxclothes

DEBUG: core/paragraph

Fashion, storytelling, connection. For sisters Shelcy and Christy Joseph, these are the three golden rules behind NYCxClothes, their fashion and lifestyle platform. The sisters, originally from Haiti, founded their brand in 2014—and its accompanying handle @nycxclothes—as a way to document their personal style while exploring their new surroundings and adventures in New York. Their unique POV clicked and the follower count began to climb; they were building a real community.

DEBUG: core/paragraph

Fast forward a few years, and they now also stand behind @nycxclothesandfriends, which connects creatives in a new way. Forget the same ol’ meet-and-greets or panel discussions; instead, the sisters host gatherings and events that bring together people in a meaningful, real way—think meditation classes and essential oils workshops.

DEBUG: core/paragraph

So how exactly do they manage all of this—and look great while doing it all? Here, the Josephs show us how they get it all done… #adayinthelife #IRL

DEBUG: cgb/block-vb-small-header

A Day in the Life

DEBUG: cgb/block-vb-two-column

What's your morning ritual?
Shelcy Joseph: I typically wake up around 7, read in bed for a bit, drink some water, then finally get up and walk around. After an hour or so, I'll get into my workout routine, shower, then make myself breakfast (either an omelette, lox bagels, or oatmeal).
Christy Joseph: I wake up around 9 and spend some time in bed before finally getting up to make myself breakfast. An egg sandwich is usually my go-to, then I shower and start working soon.

Workout routine?
SJ: I do a mix of cardio and stretching. I used to take a martial arts class where the instructor would make us warm up then stretch before practicing the moves. So I've memorized the series of exercises.
CJ: I typically bike 2-3 times a week and occasionally go hiking (which I love)! That's what my workout consists of.

What's in your bag?
SJ & CJ: These days, we don't wear those often, but before you could always find a book or a journal, a set of headphones, lotion, wallet, and sunglasses in our bags.

DEBUG: cgb/block-vb-blockquote

“We love roaming around the streets of Brooklyn, especially in the summer, because there's always a bit of magic in the air. Everything feels lighter and there's more of an openness to spontaneous adventures. You just never know what you'll see in the streets of NYC.”

DEBUG: core/paragraph

What's a typical day at work like?
SJ & CJ: We usually start with our emails in the morning, which typically take 30-45 mins on most days. This can be submitting content to a brand, reviewing a contract, preparing an invoice or planning shoots for the week. Then we review our list of priorities (which we create the day before) and get to either creating content, meetings with the brands we consult with, and 2-3 hours of designated computer time (writing, putting together strategy docs, executing campaigns etc.)

DEBUG: core/paragraph

When you need an afternoon pick-me-up…
SJ & CJ: We grab ice cream or to-go margaritas nearby, then go enjoy it on the rooftop.

DEBUG: core/paragraph

Favorite nighttime eats?
SJ & CJ: Any sweets! Usually chocolate.

DEBUG: core/paragraph

Nighttime beauty routine?
SJ & CJ: We wash our face with soap and water then apply coconut oil to keep the skin soft and moisturized.

DEBUG: cgb/block-vb-two-column-image

DEBUG: cgb/block-vb-blockquote

“Quarantine has made us develop a new appreciation for our homes. We've learned to customize our spaces to our personality and daily work needs. Plus, there's just no place like home.”

DEBUG: core/paragraph

Bedtime rituals?
SJ & CJ: If we don't fall asleep watching a show or a movie, we usually read or do mindless web browsing (which we're trying to do less of).

DEBUG: core/paragraph

Secret weapons to getting it all done?
SJ & CJ: We're still trying to get it all done (haha), but what's helped so far is waking up early, making to-do lists, delegating as much as possible, and having an accountability group.

DEBUG: core/paragraph

And what gets you motivated to start it all over the next day?
SJ & CJ: Having each other and a strong support system made up of our family and close friends.

DEBUG: cgb/block-vb-small-header

Shop the Looks

DEBUG: cgb/block-vb-products

DEBUG: cgb/block-vb-small-header

Discover More on VB Edit

DEBUG: cgb/block-vb-related